Launch of the Secure Private Cloud Methodology in Japan

Posted on May 20, 2013 by Nean D'Erthal

Launch of the Secure Private Cloud Methodology in Japan

 

With the prod­uct inte­gra­tion and the devel­op­ment of tech­nol­ogy, cloud method­olo­gies have become imper­a­tive to con­sider these days. Polkast is a ser­vice provider which aims at per­sonal cloud ser­vices and con­nects com­put­ers and the related mobile devices. In addi­tion, the ser­vice provider also con­nects the stor­age devices by deliv­er­ing 24/7 access to the con­tent library. Polkast has announced that the com­pany would expand its dis­tri­b­u­tion sec­tion, which would help in spread­ing the secure cloud ser­vices. The Dig­i­tal Arts has also seen this as a great way for­ward, and has strate­gi­cally invested in Polkast and its services.

 

 

Dig­i­tal Arts is rated as Japan’s lead­ing com­pany in terms of file encryp­tion and con­tent fil­ter­ing. When it comes to the cred­i­bil­ity of Dig­i­tal Arts, the gov­ern­ment agen­cies, cor­po­ra­tions, edu­ca­tional insti­tu­tions etc. tend to rely on Dig­i­tal Arts to pro­tect the con­tent of the men­tioned orga­ni­za­tions. The men­tioned cloud ser­vices can be ideal for mobile users look­ing for file access with­out hav­ing to bother about the secu­rity. This can help the indus­try grow man­i­fold, which can also help the IT sec­tor to achieve the required heights.

 

 

With such method­olo­gies, the users can also edit the con­tent, and share it with oth­ers eas­ily and securely. This is cer­tainly some­thing to cheer about in the IT indus­try in Japan, and the intro­duc­tion of the secure cloud ser­vices can help the users enjoy a peace of mind in terms of data and the related stuff. Dig­i­tal Arts and Polkast are look­ing to come up with some­thing spec­tac­u­lar for the cus­tomers in terms of the cloud ser­vices. The cloud based ser­vices are essen­tial these days, and los­ing the data can be really nerve-wrecking. So, for this, cloud ser­vices are imper­a­tive for the users to stay on the right track.

 

 

A Dig­i­tal Arts rep­re­sen­ta­tive told that the com­pany is look­ing to come up with secure cloud com­put­ing ser­vices for the users. In addi­tion, the com­pany also praised the work­ing of Polkast. The man­age­ment team of both the com­pa­nies can be handy in terms of work­ing together. Both the com­pa­nies have a com­mon vision in terms of mobile cloud and the file access ser­vices. Ini­tially these ser­vices were used to share dig­i­tal con­tent, but now peo­ple require these ser­vices for offi­cial use as well. This gives an idea of the impor­tance of these ser­vices, and the intro­duc­tion of the secure cloud based ser­vices in Japan is cer­tainly a sound way forward.

 

 

Polkast aims at work­ing in line with the secu­rity inte­gra­tion and the related method­olo­gies, which can be ideal in terms of set­ting up cloud based ser­vices for mobile users. Whether it be iOS, Win­dows, Mac, Linux or the Android, Polkast cov­ers all of the apps. Along with that, the ser­vice provider ensures that the devices are con­nected securely, and the process of file access is car­ried out with ease. When it comes to buy­ing the Polkast app, it is avail­able in the iTunes store and Ama­zon, and along with that, Google play offers these ser­vices as well.
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Piracy and Music Sales

Posted on May 18, 2013 by Nean D'Erthal

Piracy and Music Sales

 

With the con­tent piracy increas­ing day by day, sev­eral anti-piracy mea­sures are taken to ensure the own­ers of the dig­i­tal con­tent are not deprived of the mon­e­tary com­pen­sa­tion. It is com­monly accepted that dig­i­tal con­tent piracy tends to have adverse effects on the dig­i­tal sales. How­ever, in the recent past, the trends seem to shift quite a bit. Accord­ing to a report, the global sales have increased, but on the other hand, the dig­i­tal con­tent piracy has also been increas­ing at the same. This is quite con­fus­ing for most of the peo­ple, but a thor­ough analy­sis gives a clear idea.

 

 

One point of view in terms of the men­tioned aspect is that the dig­i­tal con­tent piracy tends to intro­duce the dig­i­tal con­tent to users, which can be termed as some sort of mar­ket­ing. Once a user come across a par­tic­u­lar type of con­tent, then the sales also increase. When it comes to the dig­i­tal sales, down­loads have been the major con­trib­u­tor dur­ing the last year. This also shows the con­sumer behav­iors and the pat­terns the cus­tomers go with these days. With the intro­duc­tion of ser­vices like iTunes etc, peo­ple find it extremely easy to get the job done in terms of dig­i­tal con­tent down­load. The value of the recorded music for last year turned out to be $16.5 billion.

 

 

In addi­tion, accord­ing to the report, iTunes has been rated as a mar­ket leader in terms of sales. Other than iTunes, Microsoft and Ama­zon also had a con­sid­er­able share in terms of the dig­i­tal sales. The stream­ing ser­vices such as Deezer and Spo­tify have really enjoyed a sound growth, which is some­thing to look for­ward to for the ser­vice providers. The sub­scrip­tion and the adver­tis­ing sup­ported ser­vice providers have accounted for 20% of the dig­i­tal music sales.

 

 

Speak­ing of the music stream­ing ser­vice, these enjoyed a huge mar­ket­place in Europe, where 31% of the dig­i­tal sales were attrib­uted to the stream­ing ser­vices. From licens­ing to adver­tis­ing, every­thing was on the rise in terms of the dig­i­tal con­tent indus­try last year. Not just the dig­i­tal sales, but dur­ing the last year, the phys­i­cal sales have also been increased, which can be rated as an ideal way for­ward for the dig­i­tal con­tent indus­try. Con­sid­er­ing this growth, the dig­i­tal con­tent indus­try offi­cials are of the view that cer­tain devel­op­ments must be there for the taking.

 

 

As the indus­try is get­ting on the right track, the dig­i­tal con­tent piracy should be com­pletely over­come, which can pave the way towards the required results in terms of the dig­i­tal con­tent indus­try. Another fact to con­sider is that the increase in dig­i­tal sales and the anti-piracy mea­sures were the high­light last year. Accord­ing to the indus­try, the search engines need to put in more effort, and should ensure the dig­i­tal con­tent piracy is min­i­mized. Apart from that, aware­ness among the con­sumers is another aspect which the dig­i­tal indus­try should look for­ward to. The search engines can play their part to min­i­mize the infring­ing links, which can help in over­com­ing the dig­i­tal con­tent piracy.
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Ukraine Facing Severe Digital Content Piracy

Posted on May 17, 2013 by Nean D'Erthal

Ukraine Facing Severe Digital Content Piracy

 

Owing to the increased dig­i­tal con­tent piracy, it has become high time that pre­ven­tive mea­sures must be there for the tak­ing. When it comes to piracy, there are sev­eral aspects which must be con­sid­ered. Along with that, var­i­ous coun­tries are grouped accord­ing to the con­tent piracy tak­ing place there in the region. The United States Trade Rep­re­sen­ta­tive, com­monly referred as the USTR has placed Ukraine on the watch list in terms of the dig­i­tal con­tent piracy.

 

 

Accord­ing to var­i­ous reports, dig­i­tal con­tent piracy has increased in the region, and this is some­thing to con­sider big time. The Ukrain­ian gov­ern­ment has shown resent­ment over the deci­sion, as accord­ing to them, such act negates the effort the coun­try has under­gone in terms of over­com­ing dig­i­tal con­tent piracy.

 

 

Apart from the dis­ap­point­ment, the offi­cials are of the view that they would not stop their efforts in terms of over­com­ing the dig­i­tal con­tent piracy, despite being on the piracy watch list. Accord­ing to the con­cerned author­i­ties, two inter­net por­tals have been closed this month. Both these por­tals were linked with the unli­censed dis­tri­b­u­tion of the dig­i­tal con­tent. Such mea­sures have become imper­a­tive, espe­cially con­sid­er­ing the increased dig­i­tal con­tent piracy. Not only this, two bills have also been intro­duced in the par­lia­ment, which can serve to be the ideal way out in terms of the copy­right infringe­ment and the related laws.

 

 

In addi­tion, the offi­cials are of the view that the gov­ern­ment is not hes­i­tant in work­ing with US or other coun­tries in terms of over­com­ing dig­i­tal con­tent piracy. How­ever, the deci­sion to include Ukraine in the piracy watch list does not seem to be con­ducive, par­tic­u­larly when it comes to coop­er­a­tion, which is required to over­come dig­i­tal con­tent piracy. In addi­tion, there is strict obser­vance in terms of the intel­lec­tual prop­erty rights, which is some­thing to reckon in terms of over­com­ing dig­i­tal con­tent piracy. The Ukrain­ian gov­ern­ment, pri­mar­ily to ensure the gov­ern­ment depart­ments have in place the legal soft­ware, which can be ideal in terms of oper­at­ing legal con­tent, has spent more than $12 mil­lion. It can also help in con­sid­er­ing the loop­holes asso­ci­ated with over­com­ing dig­i­tal con­tent piracy.

 

 

Vik­tor Yanukovych, the pres­i­dent of Ukraine has shown great inter­est in super­vis­ing the tasks, assign­ments and the related depart­ments which gov­ern the anti-piracy laws and method­olo­gies. Such strate­gies can offer long-term results, which can serve the coun­try immensely. Dig­i­tal con­tent piracy has become a world­wide issue; there­fore, efforts should be made to ensure the imple­mented method­olo­gies should be suit­able for all the regions, which must be the sig­nif­i­cant area to work on.

 

 

The gov­ern­ment fur­ther believes that aware­ness is the basic ingre­di­ent which can help the dig­i­tal con­tent indus­try in over­com­ing con­tent piracy. Pub­lic aware­ness can serve the coun­try immensely, and now, when Ukraine is on the piracy watch list, pub­lic aware­ness is cer­tainly one aspect which can help greatly. In addi­tion, as the demand for dig­i­tal con­tent is increas­ing, the users should also look to real­ize their respon­si­bil­ity in help­ing the author­i­ties over­come dig­i­tal con­tent piracy.
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Piracy and the Used Digital Content

Posted on May 16, 2013 by Nean D'Erthal

Piracy and the Used Digital Content

 

 

With all the debate going around in terms of con­tent piracy, one aspect, which needs to be con­sid­ered, is the fact that sell­ing used dig­i­tal con­tent is some­thing peo­ple must avoid. Accord­ing to a ver­dict given by the Fed­eral judge in New York, it is clear that the ser­vice providers offer­ing sec­ondary mar­ket for sell­ing the dig­i­tal music is not in accor­dance with the law. Such method­ol­ogy falls under the ille­gal infringe­ment of the copy­right laws. The rules and the court’s deci­sion are pri­mar­ily aimed at “ReDigi”, a com­pany offer­ing a plat­form where peo­ple can sell the music files after buy­ing these from iTunes and other online retailers.

 

 

The main hin­drance towards com­ing across a sound judge­ment in this regard was the sale doc­trine, which enables the own­ers hav­ing copies of music and books etc to resell them. How­ever, the judge had to deter­mine whether this prin­ci­ple applies to dig­i­tal media or not. In this case, the judge was of the view that ille­gal pro­duc­tion of the dig­i­tal con­tent was tak­ing place. ReDigi, on the other hand, claims that their soft­ware does not involve the process of copy­ing the dig­i­tal file, rather the uploaded file, i.e. the orig­i­nal file becomes unavail­able once the trans­ac­tion has been made by the seller, and after that, the seller has no access to that dig­i­tal file.

 

 

After this rul­ing, there is a huge debate going on as to whether the dig­i­tal re-sale is a part of copy­right infringe­ment or not, as the busi­ness of var­i­ous com­pa­nies is at stake after this rul­ing by a New York fed­eral judge. It would be too early to con­clude about the impact of this ver­dict. The users of the dig­i­tal con­tent have a mixed opin­ion, with the major­ity of the users going with the fact that the copy­right laws need to be restruc­tured. This is because of the fact that the users can save con­sid­er­able bucks by buy­ing the used dig­i­tal music, and it should be regarded as leasing.

 

 

In addi­tion, the users are also of the view that the leas­ing laws and mod­els in the Amer­i­can busi­ness indus­try should be reshaped keep­ing in front the user trends and the related require­ments. Var­i­ous users are also of the view that the related method­olo­gies are some­what unfair on the part of the users of the dig­i­tal con­tent. On the other hand, many users are also of the view that, owing to the increased dig­i­tal con­tent piracy, such mea­sures have become imper­a­tive, and once the piracy has been over­come, then the music stu­dios and the artists can breathe a sigh of relief.

 

 

When it comes to the con­tent piracy, such mea­sures can have fruit­ful results, but these should be in accor­dance with the cus­tomer trends. Few of the users are also of the view that such mea­sures should be imple­mented world­wide, which can help sta­bi­lize the dig­i­tal con­tent indus­try world­wide. With these anti-piracy mea­sures and the related laws, the dig­i­tal con­tent indus­try, espe­cially the music indus­try can expect to achieve the required anti-piracy results.
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